Description
A lash brand is not built on lashes. It is built on the box the lashes arrive in. Salons and retailers that sell under their own name are selling a shelf presence, and the physical product underneath it is almost always made by someone else. The only real question is who makes it and how much control the brand keeps.
This is a private label programme rather than a single product. NAGARAKU manufactures synthetic hair lashes in its own Qingdao factory, produces the packaging, and prints the customer's logo and design onto it. The scope covers lashes, eye pads, tweezers, tape and plastic rings, so a brand can launch a coherent kit instead of assembling one from four suppliers with four lead times. Materials are certified to SGS and MSDS standards, which is the documentation retailers ask for before listing a cosmetic accessory.
The commercial terms are stated plainly. Minimum order is 300 cases, with a minimum of 10 cases per size, so a range can be shallow and wide or deep and narrow. A first order carries an 80 US dollar printing fee that includes 2000 pieces of background paper. Printing takes about seven days and lash production five to ten days after that. Nothing here is hidden behind a quote form, which is unusual in this trade and useful for planning.
Pricing varies with quantity and specification, which is why this listing is a programme entry point rather than a fixed cart item. The conversation that follows the order is where the actual range gets defined.
Own the label and the specification, and the factory becomes a partner instead of a risk.
Programme terms
✦ Own factory in Qingdao. Manufacture is in-house rather than brokered, which is what makes a 300 case minimum and a seven day print run realistic.
✦ Logo and design printing. The customer's artwork goes onto the packaging and the tray, so the finished unit is branded rather than stickered.
✦ Full kit scope. Lashes, eye pads, tweezers, tape and plastic rings can be produced under one purchase order and one lead time.
✦ SGS and MSDS documentation. Material certification that retailers and marketplaces request before a cosmetic accessory can be listed.
✦ Transparent minimums. 300 cases total, 10 cases per size, with the one-time printing fee and its inclusion stated up front.
✦ Predictable lead times. Roughly seven days for printing plus five to ten days for lash production, which is short enough to plan a launch around.
✦ Range flexibility. Because the fee is per first order and sizes are counted separately, a brand can extend a range without renegotiating the whole programme.
Order particulars
- Brand / manufacturerNAGARAKU
- Production baseQingdao, China
- MaterialSynthetic hair lashes
- Programme typeOEM / ODM private label
- Minimum order300 cases
- Minimum per size10 cases
- First order print feeUSD 80, includes 2000 pieces of background paper
- Printing lead timeApprox. 7 days
- Production lead time5 to 10 days
- Kit scopeLashes, eye pads, tweezers, tape, plastic rings
- Testing documentationSGS, MSDS
- CustomisationLogo and design supplied by the buyer
Who this programme suits
Lash studios adding a retail line under their own name are the first and most obvious buyer, because they already have the customer and the expertise and lack only the product under their brand. Beauty distributors testing a new category need a supplier who can print a range rather than a single SKU. Salon chains and training academies want branded kits to hand to students. Online sellers building a private label storefront use the programme to differentiate a category that is otherwise a race to the lowest price. What this is not is a route for a one-off personal purchase: a 300 case minimum means the entry point is a business decision, not a sample order.
Buyer questions
Q. What is the minimum order?
300 cases in total, with a minimum of 10 cases per size. That structure lets a buyer spread the order across a range instead of committing to one length.
Q. How much does branding cost?
An 80 US dollar printing fee applies to the first order and includes 2000 pieces of background paper. Design artwork is supplied by the buyer.
Q. How long does a first order take?
Roughly seven days for printing plus five to ten days for lash production, before shipping. Reorders skip the print setup and move faster.
Q. What can be produced under one label?
Lashes, eye pads, tweezers, tape and plastic rings. If a launch needs a coherent kit, that is the scope covered by a single purchase order.
Q. Are the materials certified?
Synthetic hair lashes produced to SGS and MSDS documentation standards, which is normally what a retailer or marketplace requires for listing.
Q. Why is the listed price not a unit price?
Because the programme is priced by specification and quantity. The listing marks the entry point, and the actual quotation follows once the range, sizes and packaging are defined.
How the programme is run. A first order starts with the range: sizes, packaging format and artwork, agreed in writing before production begins. We confirm the SGS and MSDS documentation against the destination market's requirement, and reorders are produced against the same approved specification so a second run matches the first.
Customer Reviews
Payment and Security
Your payment information is processed securely. We do not store credit card details nor have access to your credit card information.