{"product_id":"the-hilo-bloom-floral-midi-dress","title":"The Hilo Bloom | High-Neck Puff-Sleeve Floral Midi Dress","description":"\u003cdiv class=\"es-narrative\"\u003e\n\u003cp style=\"font-size:16px;line-height:1.8;color:#2f2f2f;margin:0 0 16px;font-size:17px;color:#1b1b1b;\"\u003e\u003cstrong\u003eMost floral prints are decoration. A few of them are the reason the garment exists at all. This hibiscus repeat is the second kind, oversized enough that each bloom reads as a single graphic rather than background noise.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style=\"font-size:16px;line-height:1.8;color:#2f2f2f;margin:0 0 16px;\"\u003eThe high neck does the structural work. It closes to the base of the throat and frames the face in a way a scoop or a V-neck never can, which is why this cut photographs so well without jewellery. The puff sleeves are gathered at the shoulder and controlled at the cuff, so the volume sits where it flatters and not where it interferes with a jacket.\u003c\/p\u003e\n\u003cp style=\"font-size:16px;line-height:1.8;color:#2f2f2f;margin:0 0 16px;\"\u003eBelow the waist the dress falls in an A-line to a midi hem, cut with enough sweep to move when you walk and enough weight to hang straight when you stand still. The waist seam sits at the natural waist rather than the high waist, which is the difference between a dress that lengthens the leg and one that shortens the torso.\u003c\/p\u003e\n\u003cp style=\"font-size:16px;line-height:1.8;color:#2f2f2f;margin:0 0 16px;\"\u003eSizing is the part most listings get wrong. This one runs from XXS to XXXL in real increments rather than nested sizes, so the fit does not fall apart at the ends of the range. The black and red palette is deliberately narrow, because a print this large does not need a second colour argument.\u003c\/p\u003e\n\u003cp style=\"font-size:15px;line-height:1.75;color:#6b6b6b;font-style:italic;margin:22px 0 0;padding-left:16px;border-left:2px solid #d9d2c5;\"\u003eThe print is loud enough on its own. The tailoring is there to keep it civilised.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003chr style=\"margin:30px 0;border:0;border-top:1px solid #efefef;\"\u003e\n\u003cdiv class=\"es-features\" style=\"margin-top:30px;\"\u003e\n\u003ch3 style=\"font-size:19px;letter-spacing:0.02em;margin:0 0 14px;color:#1b1b1b;\"\u003eConstruction Notes\u003c\/h3\u003e\n\u003cul style=\"list-style:none;padding:0;margin:0;\"\u003e\n\u003cli style=\"padding:9px 0 9px 20px;position:relative;border-bottom:1px solid #efefef;font-size:15px;line-height:1.65;color:#333;\"\u003e\n\u003cspan style=\"position:absolute;left:0;color:#8a6d3b;\"\u003e✦\u003c\/span\u003eOversized hibiscus repeat printed on a matte woven ground, so the colours read deep rather than shiny.\u003c\/li\u003e\n\u003cli style=\"padding:9px 0 9px 20px;position:relative;border-bottom:1px solid #efefef;font-size:15px;line-height:1.65;color:#333;\"\u003e\n\u003cspan style=\"position:absolute;left:0;color:#8a6d3b;\"\u003e✦\u003c\/span\u003eHigh neckline closing at the base of the throat, cut to hold its shape without a collar stand.\u003c\/li\u003e\n\u003cli style=\"padding:9px 0 9px 20px;position:relative;border-bottom:1px solid #efefef;font-size:15px;line-height:1.65;color:#333;\"\u003e\n\u003cspan style=\"position:absolute;left:0;color:#8a6d3b;\"\u003e✦\u003c\/span\u003ePuff sleeves gathered at the shoulder and banded at the cuff, keeping volume away from the wrist.\u003c\/li\u003e\n\u003cli style=\"padding:9px 0 9px 20px;position:relative;border-bottom:1px solid #efefef;font-size:15px;line-height:1.65;color:#333;\"\u003e\n\u003cspan style=\"position:absolute;left:0;color:#8a6d3b;\"\u003e✦\u003c\/span\u003eNatural waist seam with a fitted bodice above and an A-line skirt below.\u003c\/li\u003e\n\u003cli style=\"padding:9px 0 9px 20px;position:relative;border-bottom:1px solid #efefef;font-size:15px;line-height:1.65;color:#333;\"\u003e\n\u003cspan style=\"position:absolute;left:0;color:#8a6d3b;\"\u003e✦\u003c\/span\u003eMidi hem with a generous sweep for movement, weighted enough to hang straight at rest.\u003c\/li\u003e\n\u003cli style=\"padding:9px 0 9px 20px;position:relative;border-bottom:1px solid #efefef;font-size:15px;line-height:1.65;color:#333;\"\u003e\n\u003cspan style=\"position:absolute;left:0;color:#8a6d3b;\"\u003e✦\u003c\/span\u003eBack zip with a hook-and-eye finish, positioned so the print runs uninterrupted across the bodice.\u003c\/li\u003e\n\u003cli style=\"padding:9px 0 9px 20px;position:relative;border-bottom:1px solid #efefef;font-size:15px;line-height:1.65;color:#333;\"\u003e\n\u003cspan style=\"position:absolute;left:0;color:#8a6d3b;\"\u003e✦\u003c\/span\u003eEight sizes from XXS to XXXL, graded in true increments across the full run.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"es-specs\" style=\"margin-top:30px;\"\u003e\n\u003ch3 style=\"font-size:19px;letter-spacing:0.02em;margin:0 0 14px;color:#1b1b1b;\"\u003eSize \u0026amp; Fabric\u003c\/h3\u003e\n\u003cul style=\"list-style:none;padding:0;margin:0;\"\u003e\n\u003cli style=\"display:flex;gap:14px;padding:9px 0;border-bottom:1px solid #efefef;font-size:15px;line-height:1.6;color:#333;\"\u003e\n\u003cspan style=\"flex:0 0 38%;color:#6b6b6b;\"\u003ePrint\u003c\/span\u003e\u003cspan\u003eOversized hibiscus floral, black and red\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli style=\"display:flex;gap:14px;padding:9px 0;border-bottom:1px solid #efefef;font-size:15px;line-height:1.6;color:#333;\"\u003e\n\u003cspan style=\"flex:0 0 38%;color:#6b6b6b;\"\u003eNeckline\u003c\/span\u003e\u003cspan\u003eHigh neck, throat height\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli style=\"display:flex;gap:14px;padding:9px 0;border-bottom:1px solid #efefef;font-size:15px;line-height:1.6;color:#333;\"\u003e\n\u003cspan style=\"flex:0 0 38%;color:#6b6b6b;\"\u003eSleeve\u003c\/span\u003e\u003cspan\u003ePuff, gathered shoulder with banded cuff\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli style=\"display:flex;gap:14px;padding:9px 0;border-bottom:1px solid #efefef;font-size:15px;line-height:1.6;color:#333;\"\u003e\n\u003cspan style=\"flex:0 0 38%;color:#6b6b6b;\"\u003eSilhouette\u003c\/span\u003e\u003cspan\u003eFitted bodice, A-line midi skirt\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli style=\"display:flex;gap:14px;padding:9px 0;border-bottom:1px solid #efefef;font-size:15px;line-height:1.6;color:#333;\"\u003e\n\u003cspan style=\"flex:0 0 38%;color:#6b6b6b;\"\u003eWaist\u003c\/span\u003e\u003cspan\u003eNatural waist seam\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli style=\"display:flex;gap:14px;padding:9px 0;border-bottom:1px solid #efefef;font-size:15px;line-height:1.6;color:#333;\"\u003e\n\u003cspan style=\"flex:0 0 38%;color:#6b6b6b;\"\u003eSizes\u003c\/span\u003e\u003cspan\u003eXXS, XS, S, M, L, XL, XXL, XXXL\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli style=\"display:flex;gap:14px;padding:9px 0;border-bottom:1px solid #efefef;font-size:15px;line-height:1.6;color:#333;\"\u003e\n\u003cspan style=\"flex:0 0 38%;color:#6b6b6b;\"\u003eClosure\u003c\/span\u003e\u003cspan\u003eBack zip with hook and eye\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli style=\"display:flex;gap:14px;padding:9px 0;border-bottom:1px solid #efefef;font-size:15px;line-height:1.6;color:#333;\"\u003e\n\u003cspan style=\"flex:0 0 38%;color:#6b6b6b;\"\u003eFabric\u003c\/span\u003e\u003cspan\u003eMatte woven with a light body\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli style=\"display:flex;gap:14px;padding:9px 0;border-bottom:1px solid #efefef;font-size:15px;line-height:1.6;color:#333;\"\u003e\n\u003cspan style=\"flex:0 0 38%;color:#6b6b6b;\"\u003eCare\u003c\/span\u003e\u003cspan\u003eCool hand wash or delicate cycle, hang dry\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli style=\"display:flex;gap:14px;padding:9px 0;border-bottom:1px solid #efefef;font-size:15px;line-height:1.6;color:#333;\"\u003e\n\u003cspan style=\"flex:0 0 38%;color:#6b6b6b;\"\u003eOccasion\u003c\/span\u003e\u003cspan\u003eParties, daily wear, holiday, wedding guest\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"es-apps\" style=\"margin-top:30px;\"\u003e\n\u003ch3 style=\"font-size:19px;letter-spacing:0.02em;margin:0 0 12px;color:#1b1b1b;\"\u003eOccasions It Handles\u003c\/h3\u003e\n\u003cp style=\"margin:0;font-size:15px;line-height:1.8;color:#333;\"\u003eThis is a dress for days that have a photograph attached to them. It works at a summer wedding where the dress code stopped short of formal, at a birthday dinner where you want to be recognisable across a room, and on holiday evenings when the light is doing half the work. The high neck also makes it one of the few prints that can be worn into a workplace with a relaxed dress code, because the coverage does the professionalism and the print does the personality.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"es-faq\" style=\"margin-top:32px;\"\u003e\n\u003ch3 style=\"font-size:19px;letter-spacing:0.02em;margin:0 0 14px;color:#1b1b1b;\"\u003eBuyer Questions\u003c\/h3\u003e\n\u003cdiv style=\"margin-bottom:16px;\"\u003e\n\u003cp style=\"margin:0 0 4px;font-weight:600;color:#1b1b1b;font-size:15px;\"\u003eHow close does the high neck sit to the throat?\u003c\/p\u003e\n\u003cp style=\"margin:0;color:#444;font-size:15px;line-height:1.7;\"\u003eIt closes at the base of the throat, roughly a finger width above the collarbone notch. That is high enough to look deliberate with hair up, and low enough that it does not press when you turn your head. If you dislike anything touching the base of the neck, this is not the cut for you.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"margin-bottom:16px;\"\u003e\n\u003cp style=\"margin:0 0 4px;font-weight:600;color:#1b1b1b;font-size:15px;\"\u003eDo the puff sleeves add bulk across the shoulder?\u003c\/p\u003e\n\u003cp style=\"margin:0;color:#444;font-size:15px;line-height:1.7;\"\u003eThe volume is gathered at the shoulder seam and tapered by the cuff, so the widest point sits just below the shoulder line rather than on top of it. In practice it reads as a soft cap sleeve rather than a statement sleeve, which means it layers under a jacket without bunching.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"margin-bottom:16px;\"\u003e\n\u003cp style=\"margin:0 0 4px;font-weight:600;color:#1b1b1b;font-size:15px;\"\u003eIs the print placement consistent between sizes?\u003c\/p\u003e\n\u003cp style=\"margin:0;color:#444;font-size:15px;line-height:1.7;\"\u003eThe repeat is cut to a fixed placement across the bodice so the neckline and waist seam fall between blooms rather than through them. Because the skirt sweep increases with size, the lower print will vary slightly between an XXS and an XXXL, which is normal for a garment cut from a continuous print run.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"margin-bottom:16px;\"\u003e\n\u003cp style=\"margin:0 0 4px;font-weight:600;color:#1b1b1b;font-size:15px;\"\u003eWhat is the dress length in centimetres?\u003c\/p\u003e\n\u003cp style=\"margin:0;color:#444;font-size:15px;line-height:1.7;\"\u003eThe midi hem lands between 118cm and 126cm from the high point of the shoulder depending on size, which puts it at mid-calf on most wearers between 160cm and 175cm. Taller wearers should expect it closer to the knee, shorter wearers closer to the lower calf.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"margin-bottom:16px;\"\u003e\n\u003cp style=\"margin:0 0 4px;font-weight:600;color:#1b1b1b;font-size:15px;\"\u003eDoes the fabric need ironing after travel?\u003c\/p\u003e\n\u003cp style=\"margin:0;color:#444;font-size:15px;line-height:1.7;\"\u003eThe matte woven ground releases most creases within a few hours of hanging. If it has been folded tightly in a suitcase, a light steam at a distance of twenty centimetres will lift the rest. Avoid pressing directly over the printed surface with a hot iron, as the colour can take a sheen.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"es-promise\" style=\"margin-top:34px;padding:18px 20px;background:#faf8f4;border-left:3px solid #8a6d3b;\"\u003e\u003cp style=\"margin:0;font-size:14px;line-height:1.7;color:#4a4a4a;\"\u003eDispatched from the EastSupplier network with tracked shipping and a 30-day return window. Every listing is documented, photographed and priced upfront, so what arrives is what you ordered.\u003c\/p\u003e\u003c\/div\u003e\n\u003cdiv class=\"es-gallery\" style=\"margin-top:32px;\"\u003e\n\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0503\/6412\/1244\/files\/Sf5082d916f8742c1b195bbe508f1d01cX.webp?v=1792480879\" alt=\"EastSupplier product view\" style=\"width:100%;height:auto;display:block;margin:0 0 14px;border-radius:4px;\"\u003e\n\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0503\/6412\/1244\/files\/S3794ab74bcb54878885ae3c435a9116aS_db845af9-9792-4581-96cd-858ba488c80c.webp?v=1792480880\" alt=\"EastSupplier product view\" style=\"width:100%;height:auto;display:block;margin:0 0 14px;border-radius:4px;\"\u003e\n\u003c\/div\u003e\n\u003cscript type=\"application\/ld+json\"\u003e\n{\"@context\":\"https:\/\/schema.org\",\"@type\":\"Product\",\"name\":\"The Hilo Bloom | High-Neck Puff-Sleeve Floral Midi Dress\",\"sku\":\"ES-HILO-MIDI\",\"description\":\"High-neck puff-sleeve midi dress in a black and red hibiscus print, sizes XXS to XXXL.\",\"brand\":{\"@type\":\"Brand\",\"name\":\"EastSupplier\"},\"aggregateRating\":{\"@type\":\"AggregateRating\",\"ratingValue\":\"4.7\",\"reviewCount\":\"3\",\"bestRating\":\"5\"},\"url\":\"https:\/\/eastsupplier.com\/products\/the-hilo-bloom-floral-midi-dress\",\"offers\":{\"@type\":\"Offer\",\"priceCurrency\":\"USD\",\"price\":\"41.85\",\"availability\":\"https:\/\/schema.org\/InStock\",\"url\":\"https:\/\/eastsupplier.com\/products\/the-hilo-bloom-floral-midi-dress\",\"seller\":{\"@type\":\"Organization\",\"name\":\"EastSupplier\"}}}\n\u003c\/script\u003e","brand":"EastSupplier Platform","offers":[{"title":"A01 \/ XL \/ China Mainland","offer_id":68157577199839,"sku":"1005012733124070-A01-XL-China Mainland","price":41.85,"currency_code":"USD","in_stock":true},{"title":"A01 \/ L \/ China Mainland","offer_id":68157577232607,"sku":"1005012733124070-A01-L-China Mainland","price":41.85,"currency_code":"USD","in_stock":true},{"title":"A01 \/ XXXL \/ China Mainland","offer_id":68157577265375,"sku":"1005012733124070-A01-XXXL-China Mainland","price":41.85,"currency_code":"USD","in_stock":true},{"title":"A01 \/ XXL \/ China Mainland","offer_id":68157577298143,"sku":"1005012733124070-A01-XXL-China Mainland","price":41.85,"currency_code":"USD","in_stock":true},{"title":"A01 \/ XS \/ China Mainland","offer_id":68157577330911,"sku":"1005012733124070-A01-XS-China Mainland","price":41.85,"currency_code":"USD","in_stock":true},{"title":"A01 \/ XXS \/ China Mainland","offer_id":68157577363679,"sku":"1005012733124070-A01-XXS-China Mainland","price":41.85,"currency_code":"USD","in_stock":true},{"title":"A01 \/ M \/ China Mainland","offer_id":68157577396447,"sku":"1005012733124070-A01-M-China Mainland","price":41.85,"currency_code":"USD","in_stock":true},{"title":"A01 \/ S \/ China Mainland","offer_id":68157577429215,"sku":"1005012733124070-A01-S-China Mainland","price":41.85,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0503\/6412\/1244\/files\/Sf5082d916f8742c1b195bbe508f1d01cX.webp?v=1792480879","url":"https:\/\/eastsupplier.co.uk\/pt-pt\/products\/the-hilo-bloom-floral-midi-dress","provider":"EastSupplier Platform","version":"1.0","type":"link"}